When I found this clip about the 4th screen I had just heard about this guest post called “Is Twitter the New Town Square?” written by Gavin Richardson for the blog Life Without Pants. In his post he suggests that social media, like twitter, facebook, blogs etc can be the new town square.
In our world of intense individualism social networking may be a place where we can come together and share stories of faith, testimonies, exchange ideas, find comfort and support from other believers that we may never see or know about without social media.

I think this commercial reflects the same thing except the computer has done the same thing that the printing press did. That as technology has advanced we have in fact become more individualized. We need to find ways that technology can help us be more connected to each other, and engaged in the real world, rather than continuing to allow ourselves to live in increased isolation.
What do you think?
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I like the way it lays out the progression of the screens and how having a portable internet “screen” can allow people to get back out into the world and still be connected as they were when they were tied to a desktop. I know, thought social media, I have interaction with people (through text rather than voice) I might have not have ever talked to for the rest of my life, but now there is a connection, albeit a small one, that brings us together.