Last week I wrote about why you should not post your church trip photos on Facebook, but instead on your website.
But there is a good reason to post your photo to Facebook too. That is the “like” button and the “tag” button.
Every time someone clicks “like” or “tags” themselves that photo of your event is posted to their profile. The average Facebook user has 130 friends. If you have 50 youth at an event, and they each comment, like or tag themselves then photos of your event have the potential to be seen by 6500 people.
The question is what do you do with those views. Make sure there is a path back to your Facebook page and ultimately to your website.
But don’t stop there. Always keep in mind that the ultimate goal is to get people in the doors of your church so you can share the gospel with them.
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